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Tag Archives: Word of Mouth
Hoteliers – A fresh approach to growing your business
If you are a hotelier, then the chances are high that you rely on Online Travel Agents (OTAs), Tour operators and Travel Agents to fill your rooms and then part huge booking commissions with them. Now, look at the below diagram … Continue reading
Posted in Customer Engagement, Customer Experience
Tagged Customer Experience, Influencers, Word of Mouth
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Groupon and Expedia in a travel deal – Hoteliers, how do you see this ?
Groupon is launching a travel deal service with Expedia. Groupon’s CEO Andrew Mason said that the new service will allow travelers to book hotel rooms and airfare from Expedia at a steep discount. Only time will tell us what the … Continue reading
Cricket World cup madness – How can Hotels capitalize on it?
Not sure how many of you know that there is Cricket World cup going on in the Indian sub continent. Cricket is huge, cricketers are gods in the world’s second most populous nation. It’s like 4x of US population watching … Continue reading
What one quality should Customer Service possess to build Customer Loyalty?
All of us are aware that Customer Service can make or break your business. It can drive Customers away from you or bring them back repeatedly, even better, bring their friends, colleagues and family, and be your lifelong customer. What … Continue reading
Lets redefine “Loyalty” !
Loyalty has long been associated to Points Systems or Rewards Programs. ie., incentivizing someone to make repeat purchase of your products & services. Incentives could take many forms – discounts, coupons and so on. Loyalty do exist in all kinds … Continue reading
‘Listen’ to ‘Retain’ your customers !
Why does travelers vent their frustration at Hotels in the online review sites ? Because, there was no one in the Hotel who took the effort to “ask and listen” to what they have to say (feedback). Hotels would have … Continue reading
Hospitality’s top 3 hottest trends for 2011
1). Social Media Engagement. 2). Interiors Renovation. 3). Mobile Programs. The above are going to the hottest trends for 2011, as per TripAdvisor’s recent survey of more than 1000 Hotel Managers and Inn Keepers / owners. Social Media Engagement: As … Continue reading
Posted in Social Media Marketing
Tagged Hospitality Trends, Influencers, Loyalty, Mobile Programs, Word of Mouth
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